PT Bank Tabungan Negara (Persero) Tbk (BTN) continues to demonstrate its adaptability in an evolving era. Moving beyond its traditional focus on the mortgage sector (KPR), BTN is now evolving to build an integrated ecosystem that combines housing needs, business development, and modern lifestyles for the community. This vision took center stage during the opening of the BTN Expo 2026 on Wednesday (January 28, 2026).
Emphasizing that this ecosystem-based approach is not merely a trend, but a strategic corporate move to expand growth opportunities while strengthening the structure of the national industry. He explained that the collaboration fostered within BTN's ecosystem aims to strike a balance between business expansion and corporate stability, while also driving creativity and business sustainability. For BTN, healthy growth relies not solely on financial achievements; it must also be built upon the solid foundation of Good Corporate Governance (GCG) principles, coupled with a full readiness to mitigate dynamic economic risks.
BTN's spirit of transformation is perfectly encapsulated in the overarching theme of BTN Expo 2026: "Build, Battle, and Beat." This theme reflects BTN’s unwavering commitment to building a robust business infrastructure foundation (Build), innovating rapidly to navigate industry dynamics (Battle), and overcoming challenges across the housing, business, and lifestyle sectors (Beat). These steps are taken while continuing to prioritize the principles of operational prudence and long-term responsibility. Furthermore, BTN Expo 2026 places a strong emphasis on Environmental, Social, and Governance (ESG) principles, which are closely intertwined with the "Build, Battle, and Beat" theme. This is actualized through tangible support for eco-friendly housing finance, the optimization of energy efficiency, and the empowerment of local MSMEs (Micro, Small, and Medium Enterprises). Through this integrated ecosystem concept, BTN proves that a banking institution can connect more closely with the community. It goes beyond merely providing financial access; it also offers lifestyle experiences, quality entertainment, and opportunities for business collaboration all within a single, interconnected platform.
